Mother New York: Sweet N Low Ad Campaign


Even though I cannot consume artificial sweeteners (they give me pounding headaches),  I can appreciate Sweet N Low’s new ad campaign. The campaign was created by the fantastic design/advertising firm Mother New York. Yeah for long puppies!!

“Reintroducing Sweet ‘N Low took some thinking – after all, pretty much everyone already knows what pink paper packets around the coffee counter mean. So Mother re-imagined the brand’s heritage in a “lighthearted, merry” way, using a series of posters, prints and videos that demonstrate its view with simple stories and patterns. And remind everyone that life is sweet.”

A+D

(Images via Mother New York)

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